Specific duties and responsibilities
§ In conjunction with the Marketing Director, Brand Managers, and Product Managers and Sales departments, identifies, helps to develop and implement the In Store strategy for Home Electronics products
§ Ensures alignment across the Sales, Product Management and Marketing organizations on in-store needs, sales needs and marketing initiatives
§ Prepare status and roll out reports both internally and with LG HQ in Korea
§ Effectively manage budgets
§ Work closely with key customers to sell in concepts, and negotiate premium positioning in store
§ Work with digital to create consistency between the in store experience and the online experience
§ Create and execute content that is engaging, unique, and consistent with brand guidelines and product messaging
§ Develop and track shopper marketing research studies to deliver consumer insights to create engaging displays, POP, and messaging
§ Negotiate, and brief agency partners on projects and effectively manage relationships and agency performance
§ Become an LG products expert and advocate.
§ Co-ordinate with Field Sales Team
§ Minimum of 1-3years of merchandising, marketing, or trade marketing experience with demonstrated record of positive business results.
§ Strong relationship management skills, both internal and external, including the ability to respond effectively to the most sensitive inquiries or complaints, and exercise influence.
§ Strategic capabilities demonstrated through contributions to the company vision and brand; a history of setting goals and delivering results
§ Superior project management skills
§ History of presenting fresh perspective to existing industries and products.
§ Strong management capabilities demonstrated through the implementation of company-wide initiatives and implementations within project time lines and budget.
§ Strong analytical skills in applying principles of logic.
§ Superior language skills in making effective and persuasive speeches and presentations on controversial or complex topics to senior management.
§ The ability to professionally grow into broader responsibilities
§ Is optimistic, energetic, and tenacious.
§ Responsive to changes in the business environment and proactively shifts roles and priorities to meet these changes.
§ Excellent interpersonal skills and business maturity.
§ Highly collaborative, working well with both internal and external clients, treating them with respect, anticipating their needs, providing solutions when needed, and consistently meeting or exceeding their expectations.
§ Trusting and trustworthy, establishing and building trust across business functions, levels and departments to facilitate achievement of shared goals.
§ Effective communication skills; communicates the vision to team members and leads the team to successfully execute the brand strategy; communicates information in an open, straightforward style.
§ A good listener with the ability to understand others’ viewpoints and needs.
§ A focus on continually striving to do better and motivating others to do the same by positive example.
§ Values the differences and similarities of people, and promotes a spirit of cooperation and shared responsibility by emphasizing that the efforts of work groups must be aligned with common goals to achieve desired results.
§ A high sense of urgency and accountability.
§ Holds high moral standards; ethical beyond question.
§ An undergraduate degree in business is preferred.
Note: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.
LG Electronics Canada Inc., is an Equal Opportunity Employer. In accordance with the Accessibility for Ontarians with Disabilities Act (AODA), and the Ontario Human Rights Code, LG Electronics Canada Inc., will provide accommodations throughout the recruitment, selection and/or assessment process to applicants with disabilities. If selected to participate in the recruitment, selection and/or assessment process, please inform LG’s Human Resources staff of the nature of any accommodation(s) that you may require in respect of any materials or processes used to ensure your equal participation.